College Wear
College wear represents school pride, identity, and a sense of belonging. Each university has its own unique style. Here are some universities in the United States and South Korea known for having the most recognizable stylish college wear.
- Harvard University

Their varsity jackets have a rich crimson wool base with clean white leather sleeves. It is the epitome of the “old money” Ivy League aesthetic, making it one of the most popular even for the people not attending Harvard University. The unique crimson red gives a deep and rich aesthetic with the iconic capital “H” patch. It is the ultimate global symbol of prestige and preppy fashion trend.
- Yale University

Yale’s college wear features a distinct deep navy blue and crisp white combination. The navy is universally flattering and relatively easy to style with modern denim or sweatpants. Their merchandise mixes sharp, vintage block lettering with the image of their bulldog mascot.
- University of South Carolina (USC)

University of Southern California (USC)USC’s cardinal red and bright gold reminds of sunshine and high energy. Unlike Ivy League schools, USC merch is bold and their varsity jackets often feature the Trojan Knight. Located in the heart of Los Angeles, USC’s aesthetic is influenced by California streetwear and celebrity culture.
For Korea, university jackets are more than just school merchandise. While most universities have a standard jacket, individual departments often design their own customized versions known as Gwajam (과잠). These jackets represent both school pride and department identity, with unique colors, logos and creative details.
- Yonsei University

Yonsei is popular for its sleek, modern aesthetic using royal blue and stark white. Blue instantly reminds of Yonsei. Yonsei departments are famous for embedding hidden details inside the iconic eagle emblem on the back of the jacket. For example, the department of mathematics designs the eagle to carry an integral calculus symbol in its beak, and the department of english literature replaces the standard feathers with an elegant fountain pen tip.
- Korea University

With the crimson red jumper and cream white sleeves, it is known for the most comfortable varsity. Korea University is famous for its iconic tiger symbol. It is also popular for its color of red and the golden tiger outline. Crimson red and gold represents Korea University’s color.
- Ewha Womans University

Ewha Womans University is known for its elegant and sophisticated jacket designs. Featuring the university’s signature dark green color, their jackets stand out for their clean, tailored appearance. Unlike the bright colors of Yonsei and Korea University, Ewha’s deep green creates a luxurious look.